Business Management (48 total posts)

How Does Facebook Make Its Money?

August 14, 2017
Facebook is the most popular social network in the world, with 1.94 billion monthly active users as of the first quarter of 2017. And the best part of it is that this way of keeping in touch with friends and families comes for free for the users. But then how does...

The End of the Galaxy Note 7 Saga

December 21, 2016
One of the biggest recalls in the consumer electronics history continues to attract attention. But Samsung Galaxy Note 7 is officially dead. So far the South Korean electronics company managed to recall more than 90 percent of the Galaxy Note 7 and bring them back...

Samsung Galaxy Note 7- Is it All Bad?

September 28, 2016
During the last month or so we have been listening and reading news about the fallout of the new Samsung Galaxy Note 7. Even maybe some of you have experienced first hand the issues with the battery of the phone exploding, being drained while charging and so on. The...

Strategic Partnerships

June 10, 2016
Partnerships have always been an important strategy for businesses looking to grow in unfamiliar markets, attract new customer segments, or sell additional products and services. But they have also been tricky to work due to clashing corporate cultures and different...

Apple’s China Strategy

May 9, 2016
Doing business is China is really, really difficult and this is a point on which there seems to be a broad consensus among foreign investors and foreign companies in China. The external environment with its various factors is too important and businesses need to...

The Intricacies of Branding

April 6, 2016
We all know the famous brands such as Adidas, Nike, iPhone, Apple and others. But what exactly is a brand and why do companies need to brand their products? Branding is a marketing strategy that involves creating a differentiated name and image, often by creating a...